Monday, April 11, 2016

Skatepark Economics 101

Casselberry is in the throws of a revitalization effort that has been decades in the making.  Much of the recent growth in the city has been the addition of more housing, both mutli-family and single family residential.  There is promise for more retail and dining, yet the community is left longing for more.

Zephyrhills Recognized The Need For A Community Skatepark and Took Action


Public works projects are focused on the curb appeal, spending loads of cash on "complete street" projects, replete with enhanced street lighting, landscaping and brick intersections.

In order that the City of Casselberry reach its full potential to be a "Great Place to Live, Work and Play" there needs to be a shift in focus on placemaking that attracts a younger generation that wants to call our small city home.



Over the past year or so the community has banded together in large part to advocate for a city skatepark.  Despite the grassroots effort, little has been done.  In fact, $75,000.00 is about to be spent to develop a parks master plan, all while looking past the public's calls for a specific project; The Casselberry Skatepark.

If the Casselberry City Commission took time to investigate the issue, they would understand how answering the public's call for action would most certainly be a catalyst for civic engagement on an unprecedented level.  They could then very easily leverage the support for more projects.

A skatepark would benefit the community greatly.

Its economic impact would be far reaching in supporting the restaurants and retail that must also come to ensure a bright future.



Case In Point:

On a recent family trip, instead of going and staying in the town where we had plans, a choice was made to stay an hour away in a town that has a skatepark and commute to the event.

The result:  Two nights of lodging, several meals at local restaurants and money spent shopping in their downtown.

Our skateboarding family is not unique.  Travel and spending plans are often steered by the presence of a skatepark when family time is planned.

Conversations with people at the skatepark often reveal out of town visitors who are there solely because of the presence of it.

As our city moves forward in its redevelopment, they will be wise to carefully consider how much its costing our community to delay the construction of a skatepark, there are lots of families who would like a reason to visit or move to Casselberry.

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